Archive for the ‘Infinity Ward’ tag
MW2 Stars Recognition no comments
In what is quite an interesting move, when you think about it, the Creative Artists Agency (CAA) recently signed two video game designers from US games developer Infinity Ward.
It’s interesting because while the CAA has a history of excellence, but its clients are people like Brad Pitt, George Clooney, Oprah Winfrey, and Will Smith. Footballers like David Beckham and Cristiano Ronaldo are also enrolled, alongside American sporting superstars like LeBron James and Peyton Manning.
But video games? The move puts them right up there, with all these famous faces. I doubt something like this has ever been done before. Certainly, if it has, I haven’t heard about it.
But then, it’s easy to see the duo’s appeal.
Modern Warfare 2 sold 4.7 million units within the first 24 hours of release, generating over $400 million in worldwide sales. But the snowball did not stop there: by January 2010, it had taken over $1 billion. On April 21 this year, the Guinness Book of World Records officially recognised Modern Warfare 2 as the biggest, highest-grossing media release of all time.
There is no more anonymity about them. Their talent – and probably the fact that they made $1 billion in two months – has been recognised in an almost mythical way. And their work has been recognised as art, and as brilliance. Whether the series will ever be the same again without its two top talents is another question altogether.